Win Ideal Clients with a Value Proposition that Converts Prospects into Sales

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Join Join Bill Cates, CSP, CPAE to learn how to stand out from the crowd, attract and close more ideal clients, and position yourself as the expert in your target market.

Based on Bill's Newest Book: Radical Relevance, you will learn:

  • A super-simple formula to communicate your value in only 2 sentences.
  • How to talk about your value in an authentic and interesting way that turns mild interest into results-producing action.
  • 2 proven methods to determine your full value.
  • The “5 Critical Components” of an effective Value Positioning Statement.
  • How to adjust your value proposition for social settings of all kinds.

When someone asks "What do you do?" you'll be able to use the right words to convert them into an appointment.

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